It means working smarter - connecting with customers when and where they want to connect. It’s communicating in new ways, on new levels and recognizing that you no longer own your brand - your customers do. We know it may not be an easy thing to accept, but from social media to smart phones to whatever’s next, your brand is being manipulated and managed by your customers - 24/7.
That’s why at Michaels Wilder, we’ve built an organization that isn’t bound by traditional ways of doing anything. We’re lean, we’re nimble, and we’re always thinking about what’s now and what the world’s going to be buzzing about tomorrow. Yes that has a lot to do with technology, but it has just as much to do with planning, strategy, and truly becoming a partner in your business.
The fact is, as much as technology has rewritten the rules of marketing, one rule remains completely intact:
“Smart companies win.”
Whether you have an established brand or just the start of an idea that could launch an entirely new product, talk to us. We promise that we will ask the hard questions, force you to see new perspectives, and together we will create a plan that will engage your audience like never before.
What we bring to the table:
Full Research Capabilities
Whether you want to gain insight into your customers or your competitors we can find the answers you’re looking for.
We work with you to create a message that cuts through the clutter and truly connects with your audience.
Media Planning and Placement
If your audience doesn’t truly experience your brand, your media dollars haven’t done their job.
Interactive & Social Media
This is where your brand really comes to life.